APA
Parkinson C. &. o., . (1983). Marketing : key to business success today. Bombay: IBH.
Chicago
Parkinson C & others, . 1983. Marketing : key to business success today. Bombay: IBH.
Harvard
Parkinson C. &. o., . (1983). Marketing : key to business success today. Bombay: IBH.
MLA
Parkinson C & others, . Marketing : key to business success today. Bombay: IBH. 1983.