APA
Pearson S., . (1996). Building brands directly. London: Macmillan Publishing Company.
Chicago
Pearson Stewart, . 1996. Building brands directly. London: Macmillan Publishing Company.
Harvard
Pearson S., . (1996). Building brands directly. London: Macmillan Publishing Company.
MLA
Pearson Stewart, . Building brands directly. London: Macmillan Publishing Company. 1996.