APA
Lal R., . (2005). Marketing management. New Delhi: Tata McGraw Hill.
Chicago
Lal Rajiv, . 2005. Marketing management. New Delhi: Tata McGraw Hill.
Harvard
Lal R., . (2005). Marketing management. New Delhi: Tata McGraw Hill.
MLA
Lal Rajiv, . Marketing management. New Delhi: Tata McGraw Hill. 2005.