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Visual persuasion (Record no. 343653)

MARC details
000 -LEADER
fixed length control field 00343nam a2200145Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-8039-7246-6
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1042
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Messaris,Paul.
245 ## - TITLE STATEMENT
Title Visual persuasion
Remainder of title The role of images in advertising
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. SAGE Publications
Date of publication, distribution, etc. 1997
365 ## - TRADE PRICE
Price amount 898.2
300 ## - PHYSICAL DESCRIPTION
Extent xxii,298
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        BMK-KRC Pune BMK-KRC Pune 11/11/1997 898.20   659.1042/Mes/060197 060197 20/05/2024 898.20 20/05/2024 Book