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Comparative study of media advertising effectiveness on soaps and shampoo products (Record no. 390285)

MARC details
000 -LEADER
fixed length control field 00359nam a2200145Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Noula, Hemalata Premrao
245 ## - TITLE STATEMENT
Title Comparative study of media advertising effectiveness on soaps and shampoo products
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2007
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term MPhil
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Commerce
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sable, Ram [Guide]
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Thesis
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        BMK-KRC Pune BMK-KRC Pune 10/02/2010   659.1/NOU/T00884 T00884 20/05/2024 20/05/2024 Thesis