Trivedi, Ajay <br/><br/>
Fundamentals of marketing  text & cases 

 - Mumbai  Himalaya Publishing House  2017 
 - (8),268 
<br/><br/><label>ISBN: </label>978-93-5273-640-9 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.8