Mirchandani, G. C. <br/><br/>
Essentials of marketing 

 - Mumbai  India Book House  1983 
<br/><br/><label>ISBN: </label>81-85028-62-1 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.8