TY  - BOOK
AU  - Pawar, Shital Vilas
AU  - Pawar, Shital Vilas
TI  - Study of outdoor media of advertising with special reference to malls and its impact on purchase decisions of consumers in Mumbai region
U1  - Paw 
PY  - 2009///
KW  - Commerce
KW  -  MPhil
ER  -