TY  - BOOK
AU  - Mathews, Brian
TI  - Marketing today's academic library
SN  - 978-81-7000-596-4
U1  - 021.7 
PY  - 2010///
CY  - New Delhi
PB  - Ess Ess Publications
KW  - Marketing
KW  -  Library as  a Product
KW  -  Academic library
ER  -