Dholakia, Nikhilesh <br/><br/>
Marketing management  Cases and concepts 

 - Mumbai  Macmillan Publishing Company  1978 
 - xiv,644  21cm 
<br/><br/><label>ISBN: </label>33390-275-0 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.8