Varkey,V O. <br/><br/>
Marketing management 

 - Delhi  Everest Publishing House  1995 
 - 219 
<br/><br/><label>ISBN: </label>81-86314-20-2 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.8