TY  - BOOK
AU  - Lal, Ruhi
AU  - Sharma, Anvesh
TI  - Fundamentals of advertising: Basic Theory and Concepts
SN  - 978-93-82974-51-2
U1  - 659.1 
PY  - 2016///
CY  - Delhi
PB  - Navyug Books International
ER  -