Mcquail's <br/><br/>
Mass Communication theory 

 - 4 
 - London  SAGE Publications  1983 
 - ix, 536  Hb 
<br/><br/><label>ISBN: </label>0 7619 6546 7 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>302.23