Shah, Kruti <br/><br/>
Advertising and integrated marketing communications 

 - Chennai  McGraw Hill  Education  2018 
 - 889 
<br/><br/><label>ISBN: </label>978-1-25-902605-8 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>659.1