Halve, Anand <br/><br/>
Darwin's brands  Adopting for success 

 - Los Angeles  SAGE Publications  2012 
 - xviii,168 
<br/><br/><label>ISBN: </label>978-81-321-0715-6 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Consumer goods<br/>
<br/><br/><label>Dewey Class. No.: </label>658.827