Hawkins, Del I. <br/><br/>
Consumer behavior  Building marketing strategy 

 - 12th 
 - Chennai  McGraw Hill  Education  2008 
 - 776 
<br/><br/><label>ISBN: </label>978-93-5134-479-7 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.8342