Keillor, Bruce D. (Ed) <br/><br/>
Marketing in the 21st century Vol.4  Integrated marketing communication 

 - U.S.A.  Praeger  2007 
 - 305 
<br/><br/> Consumer behavior 
<br/><br/><label>ISBN: </label>978-0-275-99275-0 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>R658.8