Kotler, Philip <br/><br/>
B2B Brand Management  With the cooperation of ines michi 

 - New York  Springer  2006 
 - 357 
<br/><br/> Being known or being one of many 
<br/><br/><label>ISBN: </label>3-540-25360-2 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.827