TY  - BOOK
AU  - Groucutt, Jonathan
AU  - Groucutt, Jonathan
AU  - Forsyth, Patrick
TI  - Marketing: Essential, principles, new realities
SN  - 81-7554-266-1
U1  - 658.8 
PY  - 2004///
CY  - New Delhi
PB  - Kogan Page Limited
ER  -