TY  - BOOK
AU  - Aitchison, Jim
TI  - Cutting edge commercials: How to create the world's best TV ads for brands in the 21st century
SN  - 0-13-090828-2
U1  - 302.234 
PY  - 2001///
CY  - New York
PB  - Prentice Hall
ER  -