Kotler,Philip. <br/><br/>
Marketing for hospitality and tourism 

 - 2nd ed 
 - India  Pearson Education  1999 
 - 800 
<br/><br/><label>ISBN: </label>81-7808-564-X 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.8