TY  - BOOK
AU  - Reeves, Martin
AU  - Reeves, Martin
AU  - Sinha, Janmejaya
TI  - Your strategy needs a strategy: How to choose and execute the right approach
SN  - 978-1-62527-586-8
U1  - 658.4012 
PY  - 2015///
CY  - Boston
PB  - Harvard Business Review Press
ER  -