Chunawalla, S.A. <br/><br/>
Foundations of advertising  Theory and practice 

 - 8th rev. ed. 
 - New Delhi  Himalaya Publishing House  2015 
 - 612 
<br/><br/><label>ISBN: </label>978-93-5202-358-5 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>659.1