Pati,Debashis. <br/><br/>
Branding  Concepts and process 

 - Delhi  Macmillan Publishing Company  2002 
 - 212 
<br/><br/><label>ISBN: </label>0333-93715-5 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>
<br/><br/><label>Dewey Class. No.: </label>658.827