000 00271nam a2200121Ia 4500
100 _aRathor,B S.
942 _cBK
654 _a
245 _aAdvertising management
260 _aMumbai
_bHimalaya Publishing House
_c1984
082 _a659.1
300 _c22.5cm
_aviii,364
999 _c349551
_d349551
041 _aeng