000 00424nam a2200157Ia 4500
700 _aMauborgne,Renee
100 _aKim, W.Chan
020 _a978-1-62527-449-6
365 _b1250
942 _cBK
654 _a
245 _aBlue ocean strategy
_bHow to create uncontested market space and make the competition irrelevant
260 _aBoston
_bHarvard Business Review Press
_c2015
082 _a658.802
300 _a287
999 _c359755
_d359755
041 _aeng