000 00350nam a2200145Ia 4500
100 _aKotler,Philip.
020 _a81-203-1178-7
365 _b295
942 _cBK
654 _a
245 _aMarketing management
_bAnalysis,Planning,Implementation,and Control
260 _aNew Delhi
_bPrentice Hall
_c1998
082 _a658.8
300 _avarious
999 _c368433
_d368433
041 _aeng