000			00324nam a2200145Ia 4500
100			_aKumar Niraj
020			_a978-93-5051-465-8
365			_b575
942			_cBK
654			_a
245			_aIntegrated Marketing Communication
260			_aMumbai _bHimalaya Publishing House _c2015
082			_a658.8
300			_a642
999			_c384754 _d384754
041			_aeng