APA
Holtje H. F., . (1978). Theory and problems of advertising. New York: McGraw Hill.
Chicago
Holtje Herbert F, . 1978. Theory and problems of advertising. New York: McGraw Hill.
Harvard
Holtje H. F., . (1978). Theory and problems of advertising. New York: McGraw Hill.
MLA
Holtje Herbert F, . Theory and problems of advertising. New York: McGraw Hill. 1978.